Network Effects

Platforms grow with communities and network effects. However, communities cannot be formed unless it is known what a certain user is interested in and what their social graph is.

One of the biggest growth reasons for web2 was the use of network effects. However, network effects are not yet possible to be created in web3 because only the data of financial transactions does not tell much about the user.

Once we link the interests and social graph of a user to their wallet, the creation of communities and consequently network effects will be easier to achieve.

While linking user information to their wallet, it is important to preserve the user's privacy, since data by default is transparent on the blockchain.