Social Communities

In this attention economy, every app and platform must be social

With the amount of software being created, customer retention rate is the magic number that measures the success or failure of any platform.

One of the biggest measures to create retention on a platform is to let users make their community on a platform. Better yet, let them bring their community there so they don't have to build it from scratch - reducing the cold start.

Using Plurality's Smart Profiles, each profile comes with an associated social graph, and plurality offers SDKs to utilize this social graph, therefore, dApps can embed native social features in the platform easily like invite your friends, share with friends, interact with your friends etc. These social features can also be tagged with incentivization models tied with the in-built scoring model in profiles.